L'oreal have launched the ELVIVE hair care range with products that are tailored to your hair type.  Just by looking at the images of the spokesmodel, you can almost figure out which product would be for you.

For starters Evangeline Lilly from the Lost TV series is representing the total repair range, which if you compare her hair from the TV program to now, wow it really is miraculous.

One of the most beautiful blondes in the world, Claudia Schiffer represents the Colour Protect system, with it's patented UV filter that protects hair and prolongs colour.

Smooth Intense is what Eva Longoria uses to smooth and style her hair frizz by using the technical innovation fo silk protein and Argan oil (one of the richest oils in unsaturated fatty acids).

Penelope Cruz uses Re-Nutrition which contains Royal Jelly to replenish dry hair, so if it is good enough for that Queen Bee.

Nutri-Gloss uses Pearl Protein to sooth the hair fibre cuticles to result in shiny lustrous hair such as that of Freida Pinto.

Each of these ranges are available from supermarkets, pharmacies, department stores, Farmers, K.Mart and The Warehouse, with suggested retail prices starting from as little as $6.49 for the shampoo.

 

 

 

Redken not only is the trusted leader in backstage beauty at all the international fashion weeks, Milan, New York, Paris, London and of course Dunedin's iD Dunedin iconic railway fashion show...but this industry pioneer is turning fifty. With a strong emphasis on educating stylists and innovation in fashion Redken will continue to shape hair trends. So in fifty years, what have become two of their top selling products? Redken Extreme CAT Treatment, injects a huge amount of protein into the hair, think of it as first aid for your head. RRP $33 And the all time best selling in NZ is the texturising and styling product Redken Rough Paste 12, at an RRP of $38.50.

Nice'n Easy have introduced the Root Touch up, where in just ten minutes you can easily touch up your hair. Extend the time between salon visits, with this as it is specially designed to cover 100% of re-growth midway through the hair colour cycle, as it features a multi-tone colour matching system which works with each strand's natural tones.

Blonde through to black, there are eleven shades to keep your roots look great for up to three weeks.

Available from pharmacies and supermarkets nationwide for an RRP of $11.99.

Sponsors of the New Zealand Women's Polo, Ecoya have launched their newest range of Sorrento eco-friendly candles.

If you haven't heard already, Ecoya soy candles are entirely biodegradable, as opposed to paraffin based waxes and they burn for up to 60 hours on their cotton wick.

But more importantly they smell divine and are available in six mood altering fragrances, sweet pea and jasmine, vanilla bean, lotus flower, wild frangipani, lemongrass and french pair.  All candles are hand poured by a master candle maker.

For an RRP of $59.99 available from specialty gift stores and Farmers outlets nationwide, these are a divine gift, to yourself or someone else.

 

The red carpet at the Golden Globes was full of voluminous up-dos, which suggests this will be a big style trend for 2010. 

But gone are the days of big hair with no movement thanks to Aerate from Redken.  A truly modern look Redken Aerate combines all the volumising benefits of a mousse witht he conditioning properties of a cream.  Containing cellulose to plump hair coupled with a  bonding system containing cationic conditioning agents and style polymers for control.

Available from 1 March 2010 from Redken salons at an RRP of $36 for a 66gm tub.

 

Revitalise your hair while you are on your next trip away.  Kerastase are launching in February 2010 a limited edition range of travel sets which come in a beautiful white travel pouch.  You can choose from:

Nutritive for normal to moderatly dry sensitised hair

Oleo-Relax for dry, rebellious hair

Force for weakened hair

Age Recharge for de-vitalised hair

Purchase your personalised homecare programme in limited edition travel size for an RRP of $40.  To locate your nearest salon use the salon locator at www.kerastase.com

L'Oreal have been busy on their research and development front with a load of new products.

One of my favourites is the Glam Shine 6H Volumizer, which is a unique combination of menthol and plyol which creates an instant plumping effect, now who doesn't want that!  At an RRP of $29.99 it comes in nine different shades and will easily become the lippy you reach for everyday.

Black and trendy are these new Resist and Shine black gloss nail polishes.  In five shades that all have a hint of black to them, they are very glamorous.  RRP $14.99

And last but not least is the "Roll On True Match" foundation.  It isn't very often that I change my foundation, but after using this I have.  The roll on applicator provides an ultra even coverage, just like a professional painter, no streaks, no caking and even better with the true match colour it really does look flawless and natural.  RRP $41.99 for a totally revolutionary way of applying your foundation.

 

 

 

 

 

Treat yourself this summer to a professional teeth whitening system in which comes in a convenient gel strip.  These innovative and affordable strips (only $65) make messy trays a thing of the past.

Pure White whitening strips are coated in hydrogen peroxide, an effective whitening agent used by dentists worldwide. The high quality strips are resistant to movement and are designed to mold to your teeth to gently remove stain build-up.

 

Sun, chlorine and salt water are going to damage your hair over summer, particularly if your hair is coloured or as Kerastase Paris call it "sensitised".  So as protection from the sun as the weather gets hotter Kerastase have produced a Soleil range which is being launched in October 2009. 

The range of products contain Vitamin E, Ceramides and Polymers as well as a Photo Defense filter to help protect and strengthen your hair against the sun, but they also have mineral micro-oils and cationic silicone to help make the fibre more resistant to humidity!

The range consists of a shampoo, conditioner, two different hair masques and a Protecteur - which you spritz on - making it easy to combat the hot weather.

Retailing from $36 to $62 it is available from all Kerastase Salons or call 0800 657 666.

 

The new range of Men Expert from L'Oreal is I believe aimed at us women who shop on behalf of our hubbies - so they stop us in our tracks with images of Patrick Dempsey, Matthew Fox and Pierce Brosnan.

My hubby isn't what I would call the sensitive type, but he does have quite sensitive skin and the new range from L'oreal Men Expert suits him perfectly...the range is free of soap, alcohol and colourant free means that it is a soothing range that won't dry out his skin.  Maybe he can be a real "smoothie" after all?

The range consists of a cleansing foam cream, a shaving foam and gel, an after shave balm and a moisturiser.

 

There are a few things I require from my daily moisturiser, one that it has a sunscreen, two that it is easy to dispense, three that it moisturises and four that it doesn't irritate my skin.

L'Oreal have introduced New Revitalift Gentle, which fills all these requirements; it has a SPF of 18, it is super easy to dispense and sits nicely on your bathroom shelf, it moisturises with a lovely creamy texture and most importantly the soothing rose extract does not irritate skin.

The added bonus is that it also contains Pro-Retinol A and Elastin  to regenerate and thicken the epidermis layer of the skin - very helpful!

Available through supermarkets, department stores and pharmacies throughout New Zealand the RRP is $32.99.