Redken Turns 50 and Their Top Selling Products

Redken not only is the trusted leader in backstage beauty at all the international fashion weeks, Milan, New York, Paris, London and of course Dunedin's iD Dunedin iconic railway fashion show...but this industry pioneer is turning fifty. With a strong emphasis on educating stylists and innovation in fashion Redken will continue to shape hair trends. So in fifty years, what have become two of their top selling products? Redken Extreme CAT Treatment, injects a huge amount of protein into the hair, think of it as first aid for your head. RRP $33 And the all time best selling in NZ is the texturising and styling product Redken Rough Paste 12, at an RRP of $38.50.